When I think of pre marinated chicken I see the boring a uninspiring packing from Swedish Kronfågel. Luckily there is some companies in the world that dare to be playful and stand out a bit, unfortunately you can’t find their products in Sweden. The company in question is Prior who makes Litt av en Kylling (a bit of a chicken) and the company behind the design is Dinamo Design. The design might be a bit to childish for some but I for one would love to see a bigger variation of styles among our Swedish brands.
Litt av en kylling blev nominerad i klassen Pakningsdesign — Redesign i fredags på Visuelt (Norges motsvarighet till Guldägget/Kolla) http://www.visuelt.org/vinnere/2011/grafisk-design/pakningsdesign-redesign/